Making a customer care call and queuing up patiently for a customer care executive to answer your call has become history, now Bajaj Allianz General Insurance introduces #twitterinsurance. An industry first initiative, Bajaj Allianz General Insurance is leveraging Twitter’s real time platform to offer instant services to customers and to non-customers.
The twitter service was initiated on May 23rd in Pune, with the company’s goal to provide expedite and hassle-free customer experience to both customers and non-customers alike. Bajaj Allianz General Insurance in arguably the first insurance company in the country which is harnessing on the power on the power of the digital platform.
Types of services provided
Anyone wishing in getting insurance information and services can simply send a tweet at the Bajaj Allianz Twitter handle with relevant hashtags and get the reply by Direct Message. Various hashtags are used for the variety of services provided by Bajaj Allianz General Insurance. The service that one can avail include the following:
Who Can get access to the services
Every service has a unique hashtag and anyone who has queries about the products can tweet to get an instant reply. Since the replies are provided by Direct Messages, the communication will be private and secure.
Commenting on the launch, Mr. Tapan Singhel, MD and CEO, Bajaj Allianz General Insurance, says, “Technology has been a great enabler for the insurance industry, especially in the general insurance space given that the touch points with our customers are numerous in terms of service delivery. The need of the hour is customer-centric innovations that provide real time service to our customers. At Bajaj Allianz General Insurance, it has been our constant endeavor to aggressively leverage technology to bring in enhanced customer experience and transparency. #TweetInsurance is yet another step in this direction.”
Mr. Singhel added, “With Indians becoming more and more informed and connected, the aim is to consistently modernize communication channels and deliver the right solutions and assistance instantly. This initiative makes a digital channel of engagement an integral part in redefining our relationship with customers.”
About Bajaj Allianz General Insurance
Bajaj Allianz General Insurance is a joint venture between Allianz SE, the world’s leading insurer, and Bajaj
Finserv Limited. Allianz SE is a leading insurance conglomerate globally and one of the largest asset managers in the world. Bajaj Allianz General Insurance is one of the leading private general insurance companies in India. The Company offers various general insurance products like motor insurance, home insurance, health insurance, travel insurance and also unique insurance plans such as wedding insurance, event Insurance, film insurance. Bajaj Allianz has received iAAA rating, from ICRA Limited, an associate of Moody’s Investors Service for ten consecutive years. This rating indicates highest claims paying ability and a fundamentally strong position. The Company began its operations in 2001 and today has a presence in over 200 towns and cities in India. The Company has been constantly expanding its operations to be close to its customers.